Why Play Feels So Hard Right Now (It’s Not Because You’re Doing It Wrong) Jan 13, 2026 All Posts If play feels harder than it used to, you’re not imagining it. Many of us remember play as something simple. Children played. Adults watched. Sometimes we joined in. Sometimes we didn’t. Somewhere alo... Read more
Happy New Year! Jan 13, 2026 All Posts When I started SproutBox, I wasn’t trying to build a business. There was no grand plan, no roadmap, no strategy deck. It wasn’t a pitch or a product launch. It was simply a small, creative idea - some... Read more
We Did It - We’re Winners at Inc. Arabia’s Best in Business Awards 2025 Jan 13, 2026 All Posts We’re thrilled to announce that we have officially been named a winner at Inc. Arabia Best in Business Awards 2025! This award recognises companies across the MENA-region that demonstrate business exc... Read more
Guided Independence: The Bridge to Confident, Independent Play Jan 13, 2026 All Posts Every parent dreams of the moment their child can happily play on their own — fully absorbed, imaginative, and content. But here’s the truth: independent play doesn’t just happen. It’s something child... Read more
Why Toddlers Need Boredom: The Power of Unstructured Play Jan 13, 2026 All Posts As parents, we often feel pressure to keep our toddlers constantly entertained — playdates, classes, toys, and even screens. But here’s the truth: boredom is not the enemy. In fact, a little boredom i... Read more
Why Celebrating Saudi Culture Matters for Expat Children Jan 13, 2026 All Posts Raising children as an expat comes with wonderful opportunities — but also unique challenges. Our kids are growing up in a country that may not be our own, and helping them feel settled, connected, an... Read more
Play Your Way to Back-to-School Success Jan 13, 2026 All Posts The days before the first day of school are often filled with excitement (for parents)… and a few nerves. New classrooms, new teachers, and new routines can feel like a big leap for little ones. But t... Read more
How to Encourage Independent Play (So You Can Have a Coffee in Peace) Jan 13, 2026 All Posts There’s something magical about hearing silence in the house — not the suspicious kind, but the kind where your child is completely absorbed in play, building towers or painting rainbows without needi... Read more
The 7 Pillars of Learning: How SproutBox Makes Play Matter Jan 13, 2026 All Posts When kids open a SproutBox, they see paint, rice, bells, sticks, and glitter.What they don’t see? The carefully crafted science behind it all. At SproutBox, every scoop, squish, and splash is rooted i... Read more
Is Play a Skill or Something Kids Are Just Born With? Jan 13, 2026 All Posts When you watch a toddler turn a cardboard box into a rocket ship, you might wonder— is this just natural kid magic, or is “play” actually a skill they’re learning? The short answer: it’s both . Childr... Read more
The January Parenting Reset Nobody Talks About Jan 13, 2026 All Posts January arrives with a strange mix of hope and exhaustion. There’s talk of fresh starts, new routines, back to school and getting back on track - but for many parents, January feels anything but energ... Read more